Fini Mini Noodles (2022-2024)

CREATIVE DIRECTOR & SCRIPTWRITER
 

For this regional animated campaign, I led the creative process of the spot, from creative direction, character development and scriptwriting to music collaboration and visual direction.

The campaign was rolled out across Croatia, Slovenia, Bosnia & Herzegovina, Serbia, Macedonia, Kosovo, and Montenegro, targeting younger audiences with high-energy, catchy content that (at that time) broke the category norms.

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Agency: BBDO Zagreb / Creative team Miro Perić, Kristina Gračan / Account: Andrea Sudar / Client: Podravka / Music: Riđi Riđ